Lennox, Ireland's most established distributor of specialty chemicals, apparatus and equipment, operates across the science, industry and education sectors. They are complex sectors where a trusted consultative sales process is a competitive advantage.
Lennox needs to stand out, and to stand up to increasing competition from large multinationals A strong, relevant brand mixture was crucial for true growth in each sector. The brand needed to differentiate from the competition and connect with a new generation of customers in increasingly high tech sectors.
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